Discover + Define
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Brand Identity

Everything that is outwardly and verbally connected with your image. The voice, the look, and the personality driven by its messaging.

Logo Design + Development

The soul of your company, this little stamp can possibly have an enormous effect with your clients and potential customers.

eCommerce + Retail

Multi-platform provisioning with integration of merchant processing and the latest in industry standard security.

Brand Strategy

A strong brand is invaluable as the battle for customers intensifies day by day. It's important to invest in researching, defining, and building your brand.

Web Design + Development

Your website is not just your digital business card but is often the first impression received by a potential customer. We ensure that message is effective.

Multimedia Production

Deliver your content in the mediums your customer base utilizes. Video, audio and interactive media is key to your brand position.


An effective brand is built on a framework that includes these basic principles


How we speak and what we assume about ourselves is frequently very different from how customers talk about us. Our goal is to help shape their perception with articulation, positioning, and differentiation.

Identify & Create

Logo design and visual style coupled with the copy voice and tone are all cohesive to your values and brand personality.


Brand activation includes the application of websites, signage, business cards, and packaging. Likewise, the messaging, strategy, and content play a powerful role in shaping word of mouth.

The Work

Web Development

Mobile Adaptive Design

Brand Discovery

Identity + Logo + Positioning


Platform + Product Logic

Multimedia Production

Audio + Video

Brand Apparel

Design + Identity

Brand Messaging

Core + Value


Michael J. Taylor II

Rarely do we meet people and it not result in a proactive or reactive encounter. And in every encounter we have an opportunity to shape the opinions that will undoubtedly be formed.

I help transform brands and organizations with the clarity of rigorous thinking and the courage of bold ideas. With 15+ years as a producer, content developer and tenure with companies like Sony Music and the Detroit Symphony Orchestra, I help solve practical problems with creative solutions.

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